What is the music on the new samsung galaxy advert

Welcome! This article discusses the music used in Samsung Galaxy adverts. We will explore the kinds of artists and genres Samsung typically chooses, and answer the question: what is the music on the latest Samsung Galaxy advert? We will also touch on the broader impact that advertisements have on music.

What Music Has Samsung Used in Its Galaxy Adverts?

Samsung has a long history of pairing its Galaxy handset campaigns with well-known and carefully chosen music. Over the years the brand has used everything from orchestral classical pieces to contemporary pop and hip-hop, depending on the mood of the campaign.

One frequently cited example is the use of Rachmaninoff’s Piano Concerto No. 2 in C Minor, Op. 18 – 2nd Movement: Adagio Sostenuto in an earlier Galaxy campaign. The piece is a sweeping classical work that lends emotional weight to cinematic visuals, and it illustrates how Samsung regularly reaches beyond current chart music when a more timeless feel is needed for a commercial.

Because Samsung runs several distinct campaigns each year — covering flagship phones such as the Galaxy S series, foldables like the Z Fold and Z Flip, and tablets — there is rarely a single “Samsung Galaxy advert song” at any one time. The music varies by campaign, market, and even by broadcaster.

Latest Samsung Galaxy Advert Songs

Samsung updates its advertising regularly. In 2025, campaigns included spots for the Galaxy S25 Ultra and the Galaxy Z Fold7. The EE/Samsung Galaxy S25 Ultra “Weekender” advert, for instance, used “Street Tuff” by Double Trouble feat. Rebel MC, while Samsung’s own “Ultra Unfolds” campaign for the Z Fold7 featured a different track entirely.

The quickest and most reliable way to identify the song in a specific Samsung advert you have seen on TV or online is to check a dedicated advert-music resource such as TV Advert Songs or WhatSong. These sites are updated promptly when new Samsung campaigns air and include the song title, artist, and a link to stream or buy the track.

You can also:

• Use a music-recognition app such as Shazam or SoundHound while the advert is playing.
• Search on YouTube for the specific advert title (often shown in the corner of the ad or listed on Samsung’s official channel) and check the video description, which Samsung frequently uses to credit the music.
• Visit Samsung UK’s official YouTube channel directly.

A Notable Galaxy Ad Song: “Happy” by Pharrell Williams

One track that became closely associated with Samsung Galaxy advertising over several years is “Happy” by Pharrell Williams. Released in 2013 as part of the Despicable Me 2 soundtrack, the song won a Grammy Award and was nominated for an Academy Award. Its upbeat, feel-good character made it a natural fit for smartphone advertising aimed at a broad audience, and it has appeared in various Samsung promotional contexts. Pharrell Williams is an American singer, songwriter, and producer with a long list of high-profile collaborations to his name.

The Impact of Advertising on Music

The relationship between advertising and music runs in both directions. A well-chosen track can dramatically increase a viewer’s emotional connection to an advert — and a commercial can equally revive or launch a song’s popularity. Classic examples abound: orchestral pieces gain new mainstream audiences, older tracks re-enter the charts, and emerging artists gain overnight recognition after being featured in a major campaign.

Samsung, as one of the world’s largest consumer-electronics advertisers, has significant influence here. When it selects a track — whether a recent release, a reimagined classic, or a bespoke composition — that choice can materially affect streaming numbers and public awareness of an artist.

To find out exactly which song is in the Samsung Galaxy advert you just watched, the most reliable approach is to check TV Advert Songs or use Shazam in real time. Samsung runs multiple campaigns simultaneously, so the music changes frequently — no single article can stay current for long.